
Tailored styling advice
Welcome to the majestic world of Hoii.
Would you like to know how to realize Hoii in your interior? Are you looking for the right combinations of dimensions, materials or colors? You can contact us for tailor-made advice in which we create a unique shopping page for you based on photos sent to us.
Send an e-mail to info@hoii.nl with information about your interior, photos of your current interior and inspiration photos.


Coming home is a moment of luxury with the atmosphere & warmth of Hoii.
In the constantly changing world, we appreciate even more the feeling of feeling at home. A place of peace, coziness and warmth. With the decorative pillows of Hoii we want to give you a feeling of coming home. Your place, your home, your familiar environment. Give your home atmosphere through the decorative pillows of Hoii. Coming home becomes a pampering moment with the atmosphere and warmth of Hoii.


A Dutch brand with a sense of luxury.
The Hoii brand was founded anno 2021, but the story behind our brand began decades ago. Hoii is part of the family business Rogon Products, where the passion for textiles and interiors come together. Rogon Products has been developing interior textiles for different style groups since 1994. The decorative pillows of Rogon Products are beautiful, functional, durable and above all made with passion from interior textiles. The collections are designed in the Netherlands and produced with the same passion at our suppliers. With the arrival of Hoii, Rogon Products has a luxury decorative pillow brand richer. Hoii stands for the ultimate feeling of coming home and we like to tell you more about it.
Communicating the luxurious feeling is central to the team at Hoii. Every collection of decorative pillows is based on our many travels. We are inspired as a brand by different cultures, architecture, art and trends within the interior and fashion industry. Every year these sources of inspiration are translated into a spring and autumn collection.

